Your Lips Have "Skin Types" Too
Most lip routines fail because they treat every problem with the same tired cycle: more balm, more gloss, more reapplication. Yet, by noon, the flaking is back.
We look at the lips through the same lens as the rest of your face. Your lips don't just get "dry"—they have specific needs based on their unique "skin type." If your current routine isn't working, it’s likely because you’re treating a barrier issue with a surface-level fix.
Identify Your Lip Type
Most people find they are Type 1 plus one other concern.
The #1 Mistake: The "Lick-Dry" Cycle
Licking your lips feels like instant relief, but it is actually a trap. As the saliva evaporates, it takes your lips' natural moisture with it, leaving them drier than before.
Tip: Keep a reliable balm in every bag. Reapply the moment you think about your lips, not when they start to hurt.
Products To Try
SOLID IN Lip Essence
For 24-hour moisture-locked lips
Choose your option
Ginger Sugar Overnight Lip Mask
For overnight exfoliated, soft lips
Choose your option
Milk Ceramide Lip Essence
For barrier-first lip repair
Choose your option
Q&A
Can I use my face moisturizer on my lips?
Can I use my face moisturizer on my lips?
Yes, especially if it contains ceramides. Just be sure to "seal" it in with an occlusive balm or essence afterward.
Are lip scrubs bad?
Are lip scrubs bad?
Not inherently, but they are often overused. In Korea, we prefer "chemical" softening via overnight masks (like the LANEIGE or Ginger Sugar masks) as it’s much kinder to the thin skin of the lips.
Why does my lip balm make my lips peel more?
Why does my lip balm make my lips peel more?
Some balms contain camphor or menthol which can be drying. If you experience peeling, switch to a fragrance-free, ceramide-based option like ILLIYOON.
How often should I reapply?
How often should I reapply?
There is no set number, but the goal is to never let your lips reach the "tight" stage.
